Strategist

Description:

Partnering with a leading online travel company, we are looking for a talented Creative Brand Strategist to drive the evolution of their visual brand architecture, positioning, and messaging across our three core brands.

In this role, you will shape the future of their brands, and engage with new audiences...

Key Responsibilities:

- Lead visual brand architecture development and implementation
- Refine brand positioning and craft compelling narratives
- Conduct consumer research, asset testing, and insights gathering
- Develop comprehensive brand briefs for consistency across marketing initiatives
- Oversee on-brand content roll-out and brand management
- Explore innovative approaches to delivering dynamic, flexible brand solutions

Who is their ideal candidate?

Previous experience with global brands is key - understanding brand positioning, hierarchy and visual identity for an international market.
You will have ideally worked on creative brand re-positioning projects, and will understand key markets including GenZ.