Social Media Manager

Description:

As our Social Media Manager, you will manage and develop all of our social media channels, including our national accounts, local service pages and NHS and Care Volunteer Responder programme accounts.

Working collaboratively with the Communications Team, you’ll ensure our online activity reflects our key messaging and enables us to achieve our overall objectives. You will support the Social Media Officers and the Social Media Support Officers to maximise opportunities and adhere to best practice.

You’ll develop and deliver a comprehensive social media strategy aligned with our values and goals, and maintain a social media policy that provides accurate, on-brand guidance for staff.

Additionally, you will:

- Monitor social media trends, tools and best practices

- Lead and mentor the Social Media Team

- Oversee incoming social media content requests from various departments

- Produce action plans, communication toolkits and design briefs

- Oversee the social media budget

- Build relationships with influencers, partners, volunteers, referrers and stakeholders

- Monitor and analyse the success of paid campaigns