Seo & Content Marketing Executive Apprentice

Description:

We are offering an opportunity for a talented and creative Content Creator to join our team. As a Content Creator, you will be responsible for producing high-quality written long and short-form content that engages and educates our target audience. Your primary focus will be on creating compelling and informative articles, whitepapers, blog posts, social media content, website copy, and other written materials. You’ll have excellent writing skills, a strong understanding of content strategy, and the ability to adapt their writing style to different audiences and platforms.

Your duties and responsibilities in this role will consist of:

Content Creation: Research, write, edit, and proofread various types of content, including whitepapers, articles, blog posts, website copy, social media posts, and promotional materials, while ensuring accuracy, clarity, and adherence to brand guidelines.

Follow SEO Best Practices: You’ll be aware of SEO aspects such as Heading Tags, Meta descriptions and use YOAST and other online tools to ensure your work is getting the value it deserves!

Content Strategy: Collaborate with the marketing team to develop content plans and strategies that align with our brand goals, target audience, and SEO best practices.

Content Promotion: Collaborate with the marketing team to promote content through various channels, including social media platforms, email campaigns, and other digital marketing initiatives.

Editing and Proofreading: Review and edit content for grammar, punctuation, style, and consistency to ensure high-quality standards are met.

Content Management: Organise and maintain a content calendar, manage content repositories, and ensure content is properly categorised and tagged for easy retrieval and distribution.

Collaboration: Work closely with our global design team, and other cross-functional teams to create engaging content that supports overall marketing campaigns and initiatives.

Content Performance Analysis: Monitor content performance metrics, such as engagement, reach, and conversion rates, and provide insights to optimise future content strategies.

Continuous Learning: Stay updated with content marketing best practices, and new technologies to enhance content creation and distribution techniques.

Qualifications:

5 GCSEs grades A*-C/9-4 or equivalent (including English Language and Maths).

Skills Required:

• Proven experience as a Blogger, Content Writer, Copywriter, or similar role.
• Able to write both long and short form copy.
• Exceptional attention to detail.
• Ability to work in a fast-paced, agile environment, meet tight deadlines, and handle multiple projects simultaneously.
• Excellent communication skills and the ability to collaborate effectively with cross-functional teams at all levels.
• Creativity and the ability to think strategically to create compelling content that drives engagement and SEO.