Senior Account Manager

Description:

We’re looking for a team player with at least four years of experience in an agency. The ideal candidate for the role should possess strong leadership skills, strategic thinking abilities, exceptional writing skills, social media proficiency, and the ability to leverage existing connections.

Responsibilities:

Client Management: Build and maintain long-lasting client relationships, understanding their PR needs. Serve as the main point of contact between clients and Aim Agency. Lead the development of strategic PR plans for clients, ensuring alignment with broader business objectives.

Media Relations: Cultivate and maintain relationships with journalists, editors, and key media contacts. Pitch stories, press releases, and other content to secure media coverage for Aim Agency's clients.

Content Creation: Oversee the creation of compelling and newsworthy content, ensuring client messaging is consistent and aligns with their brand values.

Event Management: Plan and execute PR events, product launches, and media briefings in collaboration with clients and internal teams.

Monitoring and Analysis: Monitor media coverage and analyse the effectiveness of PR campaigns, providing clients with insights and recommendations. Provide regular reports to clients on PR campaign performance and outcomes.

Budget Management: Manage budgets for PR campaigns, ensuring cost-effectiveness and a high return on investment.

Team Leadership: Lead and mentor a team of professionals to ensure a coordinated approach to client management.

Business Development: Drive innovation in PR processes and strategies, staying updated on the latest PR tools, technologies, and industry best practices.

Essential skills

• Four years of agency experience
• A creative approach to meeting PR briefs with innovative ideas
• Strong writing skills for all client content requirements
• Significant knowledge of social media functionality
• Strategic thinking and forward-planning abilities
• Proficient in developing and reporting on campaigns for multiple projects/clients
• Experience in pitching to the media
• Adaptable, flexible, and resilient to change
• Proactive with a demonstrated ability to work independently
• Excellent attention to detail, ensuring thorough and accurate work
• Strong leadership and communication skills, both verbally and in writing
• Effective budget management and deadline adherence
• Confident and enthusiastic personality with a forward-thinking and can-do attitude
• Willingness to suggest new ideas for an emerging agency
• Highly organised, with the ability to multitask and lead a team