Platforms Director

Description:

PHD Global has an exciting opportunity for a talented biddable media expert, with experience running complex, multi-market agency operations, as we roll out a new global operating model for one of our prestige Omnicom clients’, Diageo.

Running global enablement and leading the biddable media governance program for Diageo’s best practice, this individual will be responsible for driving global efficiency and effectiveness targets. Aligning the transformation and innovation agenda with commercial and efficiency expectations across 60+ markets.

Partnering with the global biddable channel leads to increase best practice guidelines for performance drivers in line with econometrics and attribution insights. From developing new guidelines with our primary DSP and social partners to refining and governing existing global platform scorecards. Collaborating with regional platform leadership to calibrate accordingly for regional nuance.