Park Manager

 

Description:

As the Park Manager/Director for our highest revenue generating woodland and traditional memorial park (Kemnal Park and Eternal Gardens), you will play a critical role in managing and growing key business relationships. This role is heavily skewed towards account management and business-to business (B2B) activities, ensuring that our park maintains its position as a top choice for individuals, families, and our community partners who are seeking distinctive, supportive environments for people to conduct their funeral services, interments or living memorials. We provide support and choice through the entire bereavement journey.

You will be accountable for implementing the site management plans for our Kemnal Park business. You will ensure the team consistently promote the highest standard of professionalism by being supported with consideration, respect, motivation and quality training.

Key Responsibilities:

1.     Account Management

a.      Cultivate and maintain strong relationships with existing customers, including funeral directors, memorial planners, charities, hospices, hospitals and other business-to-business (B2B) partners.

b.      Ensure exceptional customer service and satisfaction among all customers, addressing their needs promptly and professionally.

c.      Collaborate with the sales team to identify opportunities for upselling and cross-selling services, giving our/their families choice, and a supportive experience.

 

2.     Business Development:

a.      Identify and pursue new business-to-business (B2B) opportunities to expand the park's customer base and revenue streams.

b.      Establish visibility in the local community, actively working within and supporting local community partners.

c.      Develop and implement effective strategies to increase park commercial performance, ensuring our families have the best experience that supports their personal bereavement journeys, maximising our full product and services on offer.

d.      Collaborate with marketing teams to create targeted campaigns, promotional materials and commercial tools to enhance our relationships with our business-to-business (B2B) partners.

3.     Park Operations:

a.      Oversee day-to-day park operations, including maintenance, landscaping, grounds and visitor services, to maintain the park's high standards of quality and sustainability. Taking accountability for the premium consumer experience while working with our Services Manager / Deputy Park Manager who is responsible for daily onsite operations.

b.      Ensure all park facilities and amenities are well-maintained and meet safety and environmental standards.

c.      Manage staff across the park, including hiring, training, and performance evaluations.

4.     Financial Management:

a.      Prepare and manage the park's budget, ensuring financial goals and targets are met.

b.      Monitor and analyse revenue and expense reports to identify areas for improvement and cost-saving measures.

c.      Implement pricing strategies and revenue optimisation tactics.

5.     Sustainability Focus:

a.      Promote and uphold the park's commitment to sustainability and eco-friendliness.

b.      Explore and implement environmentally conscious practices and initiatives within park operations.

Qualifications:

-         Bachelor's degree in Business Administration, Hospitality, or a related field.

-         Proven experience in account management and business-to-business sales, preferably within the funeral or memorial services industry.

-         Strong financial acumen with experience managing budgets.

-         Excellent interpersonal and communication skills.

-         At least 3-5 years of leadership and team management experience.

-         A passion for sustainability and a commitment to maintaining the natural beauty of the park.

-         Computer literate - competent with Microsoft word, Excel and PowerPoint.

-         Interest in training and developing people, with care for their welfare.

-         Support continuous development and improvement of services and processes for the park.

-         Must live within the South East of London in close proximity to the park.