Description:
We are seeking a highly skilled Paid Search Manager to oversee and optimise their clients' paid search campaigns. This contract role requires an individual with extensive experience in managing large clients and proficient knowledge of the Google stack, including SA 360 and Google Ads.
Role & Responsibilities:
- Client Management: Build and maintain strong relationships with clients, managing their expectations and delivering on requirements effectively
- Campaign Management: Take the lead in planning, executing, and optimising paid search campaigns, with a focus on performance-driven results
- Campaign Analysis: Conduct thorough post-campaign analyses to assess performance, identifying insights to inform future strategies
- Reporting: Provide daily, weekly, and monthly reports, and facilitate catch-up meetings with clients to discuss progress and results
- Collaborative Planning: Work closely with clients to gather briefs and translate them into actionable campaign strategies
- Active Campaign Running: Engage in hands-on campaign management, ensuring all elements are aligned with client goals and expectations
Skills & Experience Required:
- Proven experience in managing paid search campaigns for large clients
- Strong proficiency in SA 360, Google Ads, and Google Analytics
- Familiarity with Performance Max campaigns is highly desirable
- Exceptional ability to manage client expectations and deliver on stated outcomes
- Excellent analytical skills, with the ability to derive insights from campaign data and reporting
- Strong communication and interpersonal skills, with a knack for fostering client relationships