Description:
MacGregor Black are partnering with a Leading Food business on the search for a Marketing Manager. This is a permanent role based onsite in Cumbria.
Key Responsibilities
- Research, implement, develop, and manage a comprehensive sales, marketing, and PR strategy
- Manage, direct, and coordinate the Sales & Marketing team, including the Marketing Manager, Sales & Merchandising Manager, Social Media & Digital Executive, and Sales Ambassador (events)
- Develop and maintain a consistent brand image, build brand awareness, and protect a registered trademark.
- Create and manage sales and marketing budgets in collaboration with the Finance team.
- Collaborate closely with the Operations Manager on research and development to explore additional sales avenues.
What are we looking for?
- 4-5 years’ experience as a leader within the food/ FMCG industry
- A degree in marketing or related field.
- A proven track record of success in driving sales and marketing initiatives.
- Strong analytical, organizational, and creative skills.
- Comprehensive understanding of all social media channels and their role in the marketing mix.
- Sales experience in B2B, B2C, and ecommerce.