Marketing Lead

Description:

Our client is a leading investment group dedicated to supporting and accelerating the growth of emerging tech businesses. Focused on sustainable growth and financial well-being, they partner with innovative companies to help them scale effectively.

Job Summary:

We are looking for a Marketing Lead to develop and implement strategic marketing initiatives that enhance brand visibility, support lead generation, and align with overall business growth. This role offers the opportunity to lead an international marketing and design team, manage external agencies, and collaborate with senior leadership to drive brand success in the fintech sector.

Key Responsibilities:

✅ Marketing Strategy: Develop and execute comprehensive marketing plans to enhance brand visibility and awareness.
✅ Lead Generation: Design and implement lead generation campaigns to support the sales team.
✅ Product Marketing & Collateral Creation: Develop compelling sales and marketing materials to effectively communicate offerings to target audiences.
✅ Market Research & Competitive Analysis: Conduct research to understand industry trends and evolving customer preferences.
✅ Performance Metrics: Set KPIs, track marketing effectiveness, and adjust strategies for optimal results.
✅ Team Leadership & Management: Lead, mentor, and grow an international marketing and design team, ensuring alignment with strategic objectives.
✅ Stakeholder Collaboration: Work closely with business development and senior leadership to ensure marketing and sales alignment.
✅ Budget Management: Oversee the marketing budget and allocate resources to maximize ROI.
✅ Event Management: Plan and execute industry events, conferences, and partner events to boost brand presence.

Required Skills & Experience:

✔ Fintech/Financial Services/RegTech experience – Essential
✔ Start-up or fast-paced environment experience – Preferred
✔ Strong stakeholder management and communication skills
✔ Proven leadership and team management abilities
✔ Experience managing external agencies and cross-functional teams

Benefits & Career Growth:

💼 Opportunity to lead a high-impact marketing function in a dynamic fintech environment
📈 Work alongside senior leadership and business development teams
🏡 Hybrid work model – only 1 day a week in the office
🚀 Fast-paced environment with growth opportunities