Description:
As the Junior Manager of Digital Marketing (Catalogue Recordings), your primary role is to be an integral part of BMG’s UK catalogue team, leading innovative digital marketing campaigns and activations. Reporting to the Director, Digital Marketing Catalogue, you will manage projects across a diverse array of artists and genres such as rock, hip-hop, pop, and dance music.
Your responsibilities will include:
- Designing and executing digital marketing campaigns, including social media strategies and digital activations.
- Building and maintaining strong relationships with internal and external stakeholders.
- Collaborating closely with product managers, marketing teams, and global digital teams to ensure alignment in strategies.
- Leveraging analytics tools like Chartmetric, Tubular, OCC, and Nielsen for insights and planning.
- Managing creative talents and their online presence while adhering to BMG’s overarching digital strategy.
- Exploring and utilizing digital advertising opportunities to promote music catalogs.
Key Responsibilities:
- Develop and implement innovative digital marketing campaigns across social platforms like Facebook, Instagram, TikTok, and Reddit.
- Analyze data using music industry tools to drive decision-making and enhance campaigns.
- Collaborate with advertising teams and contribute to the creation of engaging digital content.
- Support global marketing initiatives by sharing insights and best practices.
- Foster positive relationships with creative talents, management teams, and stakeholders.
Your Profile:
To excel in this role, you should possess:
- A deep understanding of popular music history and genres.
- Technical expertise in digital platforms and tools, including Adobe Suite (Photoshop, Premiere), social media, and analytics tools.
- Strong organizational and multitasking skills, with a practical and detail-oriented approach.
- Experience working with advertising teams and understanding of advertising best practices.
- Excellent communication skills and the ability to work collaboratively within a team.
Benefits:
BMG offers a comprehensive benefits package, including:
- 25 days pro-rated annual leave, plus 3 additional days between Christmas & New Year, and your birthday off.
- Flexible working opportunities and subsidized gym membership.
- Private health insurance and a competitive pension scheme.
- Fully paid parental leave (6 months) for all parents, regardless of gender or orientation.
- Annual gig allowance and artist showcases.
- Cycle-to-work scheme and season ticket loan.
- Access to an Employee Assistance Programme and a workplace nursery scheme.
- A fun and inclusive office environment.
About BMG:
Founded in 2008, BMG is the world’s fourth-largest music company and the first major global player in the streaming age. With a focus on fairness, transparency, and innovation, BMG manages over three million songs and recordings across 20 offices worldwide.
BMG’s offerings include music publishing, recordings, production music, live performances, and artist management. It operates on a multi-platform perspective to maximize artist income. BMG is part of Bertelsmann, which owns renowned brands like RTL Group, Penguin Random House, and Gruner + Jahr.
Equal Opportunity Statement:
BMG is committed to fostering an inclusive work environment. As a Disability Confident Committed organization, the company guarantees interviews for applicants with disabilities who meet essential criteria.