Description:
TUI is transitioning from local websites to a unified One Selling Platform and Digital Experience across all markets. As the Head of Digital Experience, you will lead the definition of our digital experience and will be a key part of the transformation, working closely with the Global Ecommerce team and local e-commerce teams in our markets. You will leverage insights and iterate on the digital experience to create deliverable designs that support TUI’s broader growth strategy.
About The Role
- Lead a team of 45+ UX/UI designers and researchers.
- Develop and execute a cohesive digital experience strategy in line with TUI’s global objectives.
- Work closely with the Global Ecommerce team and market teams to build and iterate the digital experience.
- Ensure seamless integration of design solutions with product, analytics, and technology teams.
- Drive user-centered design practices and ensure robust user testing processes.
- Manage and optimize the end-to-end design process, from concept to final visual design.
- Oversee international adaptations of the One Selling Platform, considering cultural and localization requirements.
- Foster a high-performing design team and provide mentorship and development opportunities.
- Set the vision and strategy for TUI’s websites, ensuring alignment with company goals and brand guidelines.
- Influence and secure buy-in from market and Group Directors on website designs.
- Engage with Group CMO, CIO, and CDO to present the design vision and gain support.
- Drive continuous improvement in design practices and processes.
- Prioritize and manage a 12-18 month planning horizon for design activities.
- Collaborate with cross-functional teams to deliver innovative and user-friendly digital experiences.
- Maintain up-to-date knowledge of industry trends and best practices.
About You
- 8+ years of experience in UX/UI design with a proven track record of leading design teams.
- Strong portfolio demonstrating expertise in creating intuitive and visually appealing designs.
- Excellent understanding of user-centered design principles and methodologies.
- Experience in agile development environments and collaborating with cross-functional teams.
- Exceptional communication and presentation skills, able to articulate design concepts to stakeholders.
- Experience in the travel or e-commerce industry is a plus.
- Highly collaborative, flexible, and pragmatic with strong stakeholder management skills.
- Fluent in English; other languages (German, French, Dutch, Swedish, Danish, Finnish, Norwegian) are a plus.