Group Product Marketing Manager

Description:

Redgate creates ingeniously simple software to help data professionals get the most value out of any database, anywhere.

Our portfolio of solutions helps organizations reliably solve the complex challenges of database management across the DevOps lifecycle on any database, any platform, anywhere. We make life easier for IT leaders, development and operations teams, increasing efficiency, reducing errors and protecting business-critical data.

The data community knows it can trust Redgate to balance speed to market, collaboration across teams and the protection of business-critical data.

For 25 years, our teams have been helping over 200,000 customers in every kind of industry across the world, from small and medium-sized businesses to 92% of companies in the Fortune 100 – including Samsung, BMW, Microsoft, Apple, VISA, IBM, and Toyota.

Skills/Qualifications

Redgate creates ingeniously simple software to help data professionals get the most value out of any database, anywhere.

Our portfolio of solutions helps organizations reliably solve the complex challenges of database management across the DevOps lifecycle on any database, any platform, anywhere. We make life easier for IT leaders, development and operations teams, increasing efficiency, reducing errors and protecting business-critical data.

The data community knows it can trust Redgate to balance speed to market, collaboration across teams and the protection of business-critical data. For 25 years, our teams have been helping over 800,000 people in every kind of industry across the world, from small and medium-sized businesses to 92% of companies in the Fortune 100 – including Walt Disney, Intel, Amazon, and Yorkshire Water.

The Role

We’re looking for a strategic and commercially minded Group Product Marketing Manager to support our Global Marketing organisation.

This is a leadership role and will be accountable for driving growth of a key solution area within Redgate’s overall Portfolio. This role will lead on GTM strategy and execution, partnering and collaborating closely with teams in our global marketing organisation and within product management, sales, and customer success teams.

Your Work At Redgate Software
 

• Manage and develop one or more Product Marketing Managers to both achieve their individual objectives and help drive forward performance of the Product Marketing function.
• Effectively collaborate with other Group Product Marketing Managers to share knowledge and embed best practice within the function and to align messaging across the portfolio.
• Work with your team of Product Marketers and with other stakeholders across Marketing, Product and Commercial functions to create and develop aligned GTM strategies designed to drive ARR growth across the full customer lifecycle.
• Develop a deep understanding of customer needs and steer your Product Marketing team to deliver effective product and solution positioning, narrative and content that’s appropriate for the target audience and supportive of an integrated portfolio messaging.
• Collaborate effectively with key internal stakeholders such as Product Management, ensuring marketing input is reflected in product strategy and roadmaps, and gaining alignment around GTM strategies.
• Enable Sales to effectively sell our products and solutions through regular transfer of knowledge and insight from Product Marketing, working with Sales Management to identify opportunities to better support them to achieve revenue goals.
• Build strong relationships across the Marketing Leadership Team and the wider marketing function to coordinate activity, ensure consistency of message and share best practice and insights.
• Report on Product Marketing team performance to the Director of Portfolio Marketing, the Chief Marketing Officer and other senior stakeholders
   

What You Bring To The Table
 

• 5+ years B2B Product Marketing experience (technology sector experience is desirable) with a track record of understanding target markets, target buyers and developing and implementing successful go to market strategies to launch and scale new solutions.
• Experienced people manager capable of adapting management style to suit the needs of individuals on your team, and develop or coach them to reach high performance
• Strong commercial acumen and a data-driven mindset, with the ability to draw insights and act on findings