Description:
Pop On Veneers is the growing leader in cosmetic removable veneers, offering innovative and affordable solutions that empower people to achieve their dream smile. We’re looking for a results-driven Email & SMS Marketing Specialist to take our customer engagement and sales to the next level.
Key Responsibilities:
- Develop and execute high-converting email and SMS marketing campaigns using Klaviyo.
- Optimize automation flows, segmentation, and A/B testing to enhance engagement and increase sales.
- Analyze performance metrics and continuously improve strategies to boost conversion rates and ROI.
- Create compelling email and SMS content that resonates with our audience and drives action.
- Collaborate with marketing, product, and customer service teams to ensure cohesive messaging across all touchpoints.
- Stay ahead of email marketing trends and compliance best practices to maintain high deliverability and engagement rates.
Requirements:
- Proven track record in email & SMS marketing, with a focus on driving sales and customer retention.
- Expertise in Klaviyo (flows, segmentation, automation, analytics).
- Strong copywriting and storytelling skills to craft persuasive marketing messages.
- Data-driven mindset with experience in A/B testing, campaign optimization, and analytics tools.
- Experience with eCommerce, Shopify, or direct-to-consumer brands is a plus.
- Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.