Description:
TCS is a purpose-led transformation company, built on belief. We do not just help businesses to transform through technology. We support them in making a meaningful difference to the people and communities they serve - our clients include some of the biggest brands in the UK and worldwide. For you, it means more to make an impact that matters, through challenging projects which demand ambitious innovation and thought leadership.
- Be part of an exciting team where you will be challenged every day.
- Work closely with the range of teams within the business to bring products to life.
- Work with customers and identify opportunities to support their strategy and improve their processes across functions.
The Role:
As a Digital Copywriter, you will be responsible for producing B2C user interface copy for the highly regulated consumer in financial services.
Key responsibilities:
- Analyse complex product information to develop communications for the everyday consumer.
- Proofread existing copy, paying particular attention to consistency and brand tone of voice.
- Develop outstanding and high-quality content to support superior and personalised customer solutions, enhance user engagement and retention, as well as improve the promotion of digital solutions in the most efficient way.
- Take ownership, manage, and deliver to deadlines of specific content, often across multiple projects / assignments.
- Amend, revise or re-develop copy or content in response to the feedback from the clients, stakeholders, and team.
- Sub-edit content written by colleagues and stakeholders. Apply the right tone of voice, house style, content strategy, and customer experience principles and best practice.
- Accept and provide constructive feedback while understanding the constraints of the business making sure the content meets the high brand standards.
Your Profile:
Key skills/knowledge/experience:
- UX writing experience is key - knowing how to create concise, clear, useful, effective, and consistent copy –working from background information presented.
- Good command of the English language, grammar, and colloquialisms.
- Excellent skills in writing copy for digital experiences offered to customers in the UK.
- Experience with copy standards and tone of voice.
- Good copywriting skills and experience of working closely with a UX team and experience of writing functional copy.
- Analytical capabilities and understanding of the requirements process, ideally with experience referencing user stories.
- Exceptional communication skills and confidence in explaining their work.
- Financial services sector experience especially insurance –or at least exposure to digital product content design within a highly regulated industry.
- Awareness of agile methodology.
- Adaptability and ability to deliver in a dynamic environment where things do not always go to plan.
- Exposure to content strategy and understanding of where copy fits into the software design process.
- University degree in the English Language/Creative writing/Journalism or in other related fields.