Crm Campaign Developer

Description:

In this exciting role as CRM Campaign Developer, you will be a critical component in the digital craft team within the CRM team. You will be a key part of a team of HTML experts who bring great ideas to life in a digital environment. Whilst providing a key role in delivering outstanding 1-2-1 digital communications and taking a lead role in the broader development of campaign activity, you will also be involved in developing and coding everything from the simplest banner ad to web app development.

Day to day

• Daily delivery of outstanding campaign activity across all relevant digital channels (email, app, SMS, push, web)
• Test and learn approach to personalisation and how to optimise current activity to drive improved engagement and/or conversion
• Lead relevant campaign activity as required in support of Inspire & Book, Pre-departure or Loyalty initiatives
• Work with creative and brand teams to ensure brand guidelines are followed and pushed to maximise CRM activity efficiency.
• Development of core systems (Adobe Campaign) to enable greater levels of self-service across teams for templated communications across the customer journey

About you

Do you have proven experience working in the development of digital communications, preferably within a digital agency or publisher? Do you have good interpersonal and strong communication skills to ensure effective liaison with internal stakeholders and external suppliers? Then this could be the role for you!

Alongside the above, we're looking for the following:

• Ability to interrogate briefs, influence thinking and deliver fabulous creative output
• A demonstrable understanding of compliant and innovative email knowledge, HTML5, CSS3 and JavaScript/jQuery
• Experience with Adobe Creative Suite and additional email testing tools.
• Experience with Adobe Campaign/marketing suite or other cross-channel marketing platform would be ideal but not crucial.